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0:00The content creation hill that I'm willing to die on
0:02is that the fastest way to get to your first 10,000 followers
0:04is to focus entirely on one niche.
0:06And I know that there are a lot of people
0:07that try to tell you that you are the niche,
0:09but these are people that are chasing vanity.
0:11And I do think that there is a level of ego
0:13derogatory that comes with thinking
0:15that you are going to build this massive audience
0:18of hundreds of thousands of millions of followers.
0:20You are going to make hundreds of thousands of dollars,
0:22millions of dollars
0:23just off the basis of being yourself on camera with no strategy.
0:27Your experiences and your personality
0:30are what will help to differentiate you from the people around you.
0:34But that will require you having a clear end goal,
0:37working backwards
0:38to make sure that the things that you were doing in your content
0:40are getting you closer to that end goal
0:42and executing everything along the way with intention.
0:46In strategy,
0:47you do not need to abandon your individuality or your personality
0:51in order to find success. But you do need to be strategic and creative
0:55with how you package your individuality and your personality
0:59in order to find that success.
