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You’re using the creator search insight tool the wrong way. Do this i...

1.4M views·Apr 26, 2026

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0:00If you are not consistently getting 100,000 views on TikTok

0:04using the Creator Search Insides tool

0:05you are doing it wrong and you are making it way harder than it needs to be

0:09you are 100% going to wanna save this video because I'm about to show you how I

0:14as a complete beginner to TikTok just over one month ago

0:17starting at 0 followers have grown my account to over 50,000 followers today

0:22utilizing this same strategy

0:24to get to Creator Search Insights

0:26you're gonna Wanna from the homepage

0:28click in the upper right hand corner

0:29the search icon type in Creator Search Insights

0:33and then when you get to this page

0:34click on the view icon now

0:36within Creator Search Insights

0:38you're going to see all the categories

0:40or you can sort by the trending categories or the content gap categories

0:44now whether you're in the Content Gap section or the trending section

0:48start searching through look for topics that interest you

0:51that you think fit your niche

0:53and the type of content that you're trying to create

0:55once you find something

0:57the next step that I'm gonna show you is vital to the success of your video

1:01so let's just take this hundred K's on view TikTok

1:04for example we're gonna click on that

1:06and then from there I want you to notice this

1:09view demographic details I want you to click on that

1:13that's gonna bring you to this page

1:14where you're gonna see even more detail about the demographics

1:17of the type of people that are interested in this specific content

1:21you're gonna see here that there's about 64% in male

1:2429% in female

1:26and the biggest chunk of age range is gonna be between about 18 to 35 year olds

1:31okay the reason why you want to know that is because now with that information

1:35we wanna go see who is your typical demographic that's watching your videos

1:39and does that align with this specific content

1:42so to figure out what is the demographic of your average viewer

1:46gonna do this from your homepage

1:48you wanna click on profile

1:50within that profile section

1:51you wanna click on TikTok Studio

1:54which is gonna bring you to this page

1:55where you're gonna Wanna click on view all analytics

1:59from there you can sort by timeline

2:01I would suggest going back 60 days

2:03and then you're gonna get a breakdown of again

2:05the gender you can see my viewerships about 44% male

2:0939% female now

2:11I can just simply do some comparison

2:12about the topic that I'm considering posting

2:15and the demographics of those viewers versus my viewers

2:19and say is there a match here

2:21and if there is then I'm just giving myself that additional chance that my video

2:26my content if done appropriately and effectively

2:29is going to resonate with the audience that it's put in front

2:32and when it does it's gonna drive engagement

2:34likes follows and all of that good stuff

2:37go ahead give this a try

2:39let me know in the comments if you think this is gonna work for you

2:42can't wait to hear if it does

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